Search Engine Marketing (SEM) Services
Local Value Marketing offers the industry’s most cost-effective managed advertising, including pay per click advertising and search engine marketing services, for San Diego businesses and clients across the US. Online advertising puts you right in front of your customer when they are ready to buy your product or service. It allows you to capture the business right away. Advertising also allows you to maintain a marketing relationship with your potential client after they have visited your website, and remind them that you’re still there ready to take care of them.
A consultative phased approach to your advertising.
We start with a comprehensive analysis of your business, your customers, your location, and the positioning of your services in your market. We then custom tailor your advertising campaign, from the keywords to the ad copy.
Positive ROI on your Advertising spend.
We track and monitor the success of your Pay Per Click (PPC), Display, Social Media and Video Advertising spend per month, and the new business the campaign generates. We then slowly increase your advertising budget until the right amount for your business is discovered. The search engine marketing experts at our San Diego based agency will discover the minimum budget necessary to achieve maximum new client success. We manage your banner ads, retargeting, and video ads as your campaign grows to find new customers for your small business. Included in the SEM Service are ALL of the following advertising platforms:
- PPC – Google, Bing, Yelp, Yahoo, AOL
- Display – Google, Bing, Yahoo, AOL
- Video – Google (YouTube), and others as appropriate for your customers
- Social – Facebook, Twitter, Instagram, and others as appropriate for your customers
Pay Per Click (PPC) Advertising
We manage your Google, Yelp, Bing, Yahoo and AOL PPC advertising, addressing all aspects of your campaign, whether you’re a local client or based anywhere across the US. We consult with you to understand your business, what services you offer, what your business is all about, and represent that in your advertising campaign. We create custom campaigns based on your brand image, location and the services you offer. We manage your keywords, bids, campaign, messages, ad copy, ad spend, and placement in search engines. We even run specialized campaigns for specials you’re running. We help you beat your competition at getting available to new customers to choose your business. Part of the pay per click advertising and search engine marketing services from our San Diego team includes a monthly marketing meeting where we meet with you to explain the success of your local or national campaign and provide recommendations for areas to improve it. This won’t be a dry conversation about numbers, speeds, and feeds. We will discuss how your business is growing, and how to make it grow faster. Each month you get an update to the latest in advertising trends for your PPC campaigns. Every month, you are able to quantify the results of your campaign and know what your Return On Investment (ROI) for your advertising budget is. We address your concerns for your business, so you can manage your business, not your Adwords Services. After all, you are running a business and should be focused on your business. Let us find your next customers and bring them to your business for you. Based in San Diego, our pay per click advertising and search engine marketing service helps clients across the US.
Display Advertising
Our Display Ads Service puts you out in the graphic websites, with more impact than traditional text-based PPC campaigns. Your brand, logo, picture of your business, picture of you, and the look and feel of your website can all be represented in your local or national campaign. We use existing assets, like your logo, to create an impact-full display ad. We then make sure those assets work in the 12 different display formats available for advertising inventory. We ensure your campaign automatically displays ads on pages where your potential customers are reading about and researching relevant topics about your business. This ensures only people interested in your business will click on your ad, minimizing wasted clicks. We geo-target your ads so they show up only in locations relevant to your business. Advertising your local business in New York City, while you are in Houston Texas would be a terrible waste of advertising effort. If you are rural, then people are generally willing to drive upwards of 20-30 miles to visit your practice. Your potential customers are less likely to travel that far, so your campaign must target where they live. Our San Diego based display ads service raises awareness, leading customers to search for your company more often and recognize your practice. Utilizing our social media marketing business, your organization is promoted for brand awareness locally and nationally in the display space on websites such as: The New York Times – http://www.nytimes.com/ Kids In Mind – www.kids-in-mind.com
Our Display Ads Service puts you out in the graphic websites, with more impact than traditional text-based PPC campaigns. Your brand, logo, picture of your business, picture of you, and the look and feel of your website can all be represented in your local or national campaign. We use existing assets, like your logo, to create an impact-full display ad. We then make sure those assets work in the 12 different display formats available for advertising inventory. We ensure your campaign automatically displays ads on pages where your potential customers are reading about and researching relevant topics about your business. This ensures only people interested in your business will click on your ad, minimizing wasted clicks. We geo-target your ads so they show up only in locations relevant to your business. Advertising your local business in New York City, while you are in Houston Texas would be a terrible waste of advertising effort. If you are rural, then people are generally willing to drive upwards of 20-30 miles to visit your practice. Your potential customers are less likely to travel that far, so your campaign must target where they live. Our San Diego based display ads service raises awareness, leading customers to search for your company more often and recognize your practice. Utilizing our social media marketing business, your organization is promoted for brand awareness locally and nationally in the display space on websites such as: The New York Times –
Video Advertising
YouTube is the second largest search engine on the planet. You get monthly management of your Video advertising campaign in your local area. Become a local video hero! 
Video is the most powerful media for gaining the trust of and connecting with your potential customers. People share videos with friends and talk about them long after we’re done watching. Videos give your potential customers knowing that you will take good care of them, long before you meet them. Your video ad gives you the credibility you need to convert potential clients into happy pet owners. Your video ad will play before appropriate YouTube videos, and may also be suggested in the sidebar of the site’s search and watch pages. Viewers see your video ads while they’re watching or searching for videos or browsing related web content or suggested videos on sites such as YouTube. Everyone wins: viewers choose ads that are relevant to them, and you reach people who are ready to hear about your practice. You’ll get increased YouTube traffic, increasing your search engine rating, and visibility in general search engines.
Social Media Advertising
Facebook is the fastest-growing opportunity for small businesses to find and stay in touch with their clients. Your Marketing Investment in Facebook, Twitter, Pinterest, LinkedIn, and Instagram advertising with our team will go farther than on any other advertising platform.
