Local Marketing Review
Local Marketing overview of where the small business marketing battle resides. Find out where your next customer is going to come from in this short overview. Understand how your next customer will find you, and what you can do to influence their decision to go with your business.
Facebook and YouTube advertising to 1.3 Billion people each
Pay Per Click (PPC) advertising is only one aspect of online advertising. Facebook and YouTube each have 1.3 Billion users. Local businesses can address this thriving marketplace through paid social media; advertising. There is a market opportunity available to local businesses now before the national chains figure out how to take advantage of these low hanging […]
Social vs. Search; which tool to use?
Should you spend more time on Social, or Search when looking for your next client? The question is like asking should I use a hammer or a screwdriver for home improvement? It is not possible to do Marketing without both social AND search. This month on Digital Information World, they point out that each Marketing […]
Facebook drives Social Commerce
Facebook is a goldmine for online advertisers and local businesses. Clicks on Facebook are less than clicks on Google Adwords (Pay Per Click), by as much as 50% or more! Using Facebook, you get a short term benefit of the website click, along with a long term benefit of building your social footprint through likes. Additionally, Facebook is […]
