Marketing using Artificial Intelligence
As a business owner, you know that effective marketing is essential for attracting and retaining customers. But with the cost of marketing services on the rise, it can be difficult to get the results you want without breaking the bank. That’s where artificial intelligence (AI) comes in. AI is a rapidly-evolving technology that is transforming […]
Search Engine Optimization – SEO
Are you looking to improve your website’s visibility and drive more traffic to your site? If so, then you may want to consider implementing search engine optimization, or SEO. SEO is the process of optimizing your website in order to improve its ranking on search engine results pages (SERPs). This can be done through a […]
Why is SEO Still a Prime Focus for Businesses?
In spite of the changes happening in the digital landscape, SEO is still one of the most effective ways to drive traffic and create leads for new and existing brands alike. So what is driving people to stay the course when the landscape is changing so drastically? How Effective is SEO Today? What was the […]
Why is SEO important to your business?
Search Engine Optimization (SEO) is the process of improving the visibility of a website through organic means. You can think of it as getting your business out there from the back alley by working to get it listed on Google. Why is SEO important to your business? You need SEO to make your business visible […]
SERP Marketing
What is the SERP? The Search Engine Results Page (SERP) is that page you see when you’re searching for something on Google, Bing, Yahoo or one of many thousands of search engines out and available. If you are not on the SERP, then people can’t find you. It’s like not being listed in the Yellow […]
Local Marketing Review
Local Marketing overview of where the small business marketing battle resides. Find out where your next customer is going to come from in this short overview. Understand how your next customer will find you, and what you can do to influence their decision to go with your business.
Is your website Mobile Friendly?
Google’s “MICE” Update This short, but very important guide is designed to inform website owners like you of a critical Google update, formally called the “Mice” update, however often referred to “MobileGeddon,” that took place on April 21, 2015. While this update, with a meek-sounding name, took place several months ago, it appears that a […]
Don’t ignore Google+
Unless you work for Google, Google+ is probably not your primary social network. You probably believe Facebook, Twitter and LinkedIn are the only networks for social reach that are relevant to your business. Because nobody you know uses Google+, it’s OK to ignore it as a platform. If you’re a small or medium sized local […]
